The European sustainable fashion company TWOTHIRDS, which draws inspiration from the ocean, is pleased to announce its official US launch. After years of prosperous expansion in the European market, the lifestyle apparel brand is crossing the Atlantic with its timeless style and eco-conscious philosophy. The company was established in 2010 by surfers, and its name perfectly captures its dedication to preserving the priceless oceans that make up two thirds of the planet's surface. With a mission to develop high-quality clothing that cares for the environment, TWOTHIRDS seeks to promote positive change away from rapid fashion and toward long-lasting, sustainable gear.
In 2022, TWOTHIRDS attained B Corp certification, a noteworthy accomplishment that further demonstrated the brand's commitment to preserving our priceless oceans. Every article of apparel showcases creatively inspired styles that draw inspiration from Barcelona, the brand's location, and displays this reverence and passion for the sea. TWOTHIRDS places a high value on local manufacturing, producing all of its apparel solely in Europe to guarantee fine craftsmanship near to home. Portugal, France, and Italy are the only countries where responsible manufacturing is practiced; Portugal is particularly well-known for its textile industry.
A suitable occasion for a business with a strong connection to and inspiration from the water is TWOTHIRDS' USA debut, which unveils the Summer Collection. Men's and women's clothing in a carefully chosen selection that features swimwear, breezy linens, vintage stripes, and easy designs that allude to a sun-drenched '90s surf aesthetic. The Summer Collection by TWOTHIRDS uses eco-friendly materials like organic cotton, recycled polyester, deadstock fabric, and natural corozo buttons, just like all of their clothing.
"As Europe's leading ocean-lifestyle brand, we are thrilled to introduce our premium eco-friendly apparel to the U.S., the birthplace of modern surf culture," says Lutz Schwenke, founder of TWOTHIRDS, reflecting on this momentous milestone. We have no doubt that clients on both coasts will appreciate our elegant, superior, eco-friendly designs. /BGNES